Federico set up Do&Co in January 2015 with a view to foster new collaborations with clients and partners for the development of purpose-driven, people-centric, forward-thinking brands.
He is the former VP Brand and Executive Creative Director of Discovery Communications in Europe, a strategic and creative leader of marketing, digital and creative teams across Discovery’ Western European markets, overseeing 24 brands in 22 territories. Over the past 9 years he helped positioning Discovery Communications’ properties in the hearts and minds of viewers, engaging with them through content, storytelling and experiences. He is the architect and inspiration behind the multi-award winning Discovery Creative London – one of the most recognised and awarded in-house agencies in the industry.